My Philosophy

I’m a graphic designer who thinks beyond the artistic elements. I look at what has been done in the past and what’s in store for the future. I look at the copy. I get a feel for the brand personality and, sometimes, how that is reflected in the clients’ personal taste. I’m able to weigh in on all the intangibles and find a solution that is right for the brand.

I’m also a perfectionist. It’s this obsessive nature that has pushed me to become an expert in the tools that I use. Is there a way to do this faster? Is there a cleaner way to edit this photograph? Is there a simpler way to convey all this information? Chances are, yes! And when I figure out the solution, you will probably hear me break out into song.

Skills

- Art Direction
- Advertising
- Social Media Campaigns
- Visual Merchandising
- Catalogs
- Package Design
- Pattern Design
- Corporate Identity
- Tradeshow Displays
- Brand Guidelines

Resume